Bronx Seniors Go Viral, Garner 2 Million Followers in Weeks

UPDATE: A senior living community in The Bronx is making headlines as the “Old Friend Club” has skyrocketed to nearly 2 million followers on TikTok and Instagram within weeks of launching in October 2023. This group of vibrant seniors is proving that age is just a number in the world of social media.

Residents at RiverSpring Living are embracing their newfound fame, with 85-year-old Shirley Johnson leading the charge. Johnson’s daughter playfully predicts, “We’re going to see you in Hollywood!” as the seniors share their life wisdom and light-hearted humor online.

The club has captured attention for their engaging videos that blend life advice with pop culture commentary. Johnson, who has faced significant personal challenges, including the loss of her husband and a leg amputation, finds joy in creating content. “The purpose is to keep on living,” she told The Post, as she inspires others facing similar situations.

The initiative, launched by the UK-based social media company Publity, aims to uplift the elderly community. Following a successful debut in the UK last September, the program expanded to the US after recognizing a large American audience. Dozens of seniors auditioned to join the club, with only eight selected to represent their generation.

Among the club members is Lita Gottesman, 88, who has gained attention for her candid life motto: “Don’t let the bastards get you down.” Gottesman emphasizes the importance of self-love and authentic connections, stating, “If I like myself, you’re going to like me.” Her straightforward approach resonates with viewers, bridging the generational gap.

The Old Friend Club’s series not only delivers valuable insights but also fosters genuine connections between the seniors and their audience. Ollie Williams, Publity’s creative director, highlights the powerful interactions in the comment sections, where fans share their personal experiences with the seniors’ messages.

Johnson recently went viral for her impressive ability to match celebrities with their partners, earning her the nickname “The Matchmaker.” She encourages others to pursue their dreams, proclaiming, “Life is worth the work you put into it! You will be rewarded.”

Another standout, Irma H. Clement, at the age of 105, shares her secret to longevity with grace and humor. “This is a spirit of wholesome belonging,” she says, emphasizing the joy she finds in participating. Clement’s positive outlook on life serves as an inspiration to all, and she even recited a poem that encapsulates her vibrant spirit.

The emotional impact of the Old Friend Club extends far beyond social media metrics. The seniors’ shared experiences and humorous takes on life provide comfort and connection to younger generations. Gottesman reflects on this, noting how people often feel affected by external opinions, encouraging them to embrace their true selves.

As the Old Friend Club continues to grow, they are not just creating content; they are crafting a movement that celebrates life at every age. Viewers are reminded that wisdom can come from anyone, regardless of age.

The next steps for the Old Friend Club remain exciting as they plan to expand their content, promising more laughter and life lessons. With the overwhelming response, it’s clear that this initiative is reshaping perceptions of aging and social media.

Follow the Old Friend Club on TikTok and Instagram to witness their journey and discover the joy of living life to the fullest, no matter the age.